Pure London is a huge exhibition of fashion brands, influencers, trend experts and media.
For me it was impossible to see all of it in one day. There are several catwalks, seminars, speakers and many many fashion brands. Pure London attracts more than 12,000 UK and international buyers, all keen to source from more than 700 trendsetting brands.
Have a look at some of my photos from trend catwalk.
And some of the brands such as:
Anne Smith
Eleventen
Joycard Concept
Girls on film
Glamorous
Wow couture
The pretty dress company
Goddiva
Neon rose (left) and Y.A.S (right)
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